Publications
Type of Publication: Article in Collected Edition
Consumers Prefer Abstract Design in Digital Signage: An Application of Fuzzy-Trace Theory in NeuroIS
- Author(s):
- Nissen, A.; Obermeier, G.; Gier, N. R.; Schütte, R.; Auinger, A.
- Title of Anthology:
- NeuroIS Retreat 2021
- Publication Date:
- 2021
- Citation:
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